SEO Keyword Research Tips for Small Businesses

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SEO keyword research for a small business is very important. You should undertake keyword research as an ongoing process. It never really ends. Of course you may wonder what SEO keyword research for a small business is. Well, it’s a search engine optimization practice used to find and research actual search terms that people enter into search engines. Performing SEO keyword research helps you understand what people are looking for when they are searching for businesses like yours online. This leads people to finding you and potentially using you as their service or product provider. SEO keyword research helps get traffic to your website and helps increase conversions and customers. Is it just for SEO? Well, you do need to do SEO keyword research for small business if you hope to rank your content highly on search engine ranking pages (SERPs) and by pages, we mean the first three page. People rarely look past the first three pages of search engine results. Effective keyword
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DIY SEO Tools For Building Links in 2018

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You want some DIY SEO tools for building links. There are plenty out there. Some are free. Some are paid. You can decide which ones will work best with your needs. In this blog post, we’ll provide you information on the DIY SEO tools for link building.

Check My Links

This Chrome extension checks for broken links. This is very helpful in the link building process because broken links can cause you problems of continuity and page authority. With the click of a button, this free DIY SEO tool checks any webpage for broken links. When you discover broken links and fix them you are eliminating a major SEO link building problem.

DIBZ

This cool link prospecting tool will help you find links to put on your webpages. Just enter the type of links you want to build, such as resource page backlinks, and the tool will get to work on finding link opportunities for you. This tool is a pay to use tool, but it may be worth the price because it saves you time on link prospecting, simplifies the process of link building, and helps you with influencer research. DIBZ will help you work more efficiently and since time is money, this tool could pay for itself.

GroupHigh

GroupHigh is an advanced blogger outreach software. When you have a blog, you need to reach out to other blogs to get links that are high-quality, relevant, and authoritative to help improve your website traffic. This DIY SEO tool has a long list of features, but that doesn’t mean it’s hard to use. Rather, GroupHigh is pretty easy to handle. Just enter a few keywords to find blogs in your industry. Then, you can filter by Domain Authority and the last post date to whittle down your list of bloggers that are worth reaching out to. You can also reach out to those bloggers you choose and track your results within the platform. You have to pay for this service, but with so much information at your fingertips, it is well worth the cost.




HARO (Help a Reporter Out)

HARO is a freemium link building tool that helps you get links from the New York Times and the Wall Street Journal. HARO is sort of ‘dating’ service that connects journalists with sources. If you use a journalist quote or stat, they’ll often reward you with a mention or link. Sure, it takes a little bit of work to get a mention, but the links you can get are solid.

Linkbird

This paid DIY SEO tool does many things. Linkbird handles keyword research, rank tracking, backlink analysis, and link building. The tool fires off email alerts when it finds a new backlink pointing to your site.

Linkbody

Linkbody is a paid tool that lets you know when you get or lose a backlink. It also provides information on your new backlinks such as their Mozrank and anchor text. Linkbody also emails you when a competitor gets a new backlink. That way you can swoop in and try to get the same link for yourself.

Ontolo

A freemium link building tool, Ontolo shows you lots of link opportunities. All you have to do is enter a few keywords and tell the tool what kinds of links you want to get. The tool will then show you a list of results that fit your criteria.

Outreachr

Want to promote your content? Enter a few keywords and this paid tool will scour the web for sites that cover those topics. It comes packed with sorting features like Domain Authority and Citation Flow so that you can focus on reaching out to the big guns.

We know that link building can be a difficult process. You want to get high quality links that are relevant and authoritative. Each of these DIY SEO tools can help you do just that. For more information on the ins and outs of link building, we invite you to check our archives. We have many blog posts focusing on link building and its importance in SEO.

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